With the opening of the Salone Milan Design Week, the Mantù showroom opens its doors to the public for an original project, curated by Nu Bureau.
Seven selected artists within the network of Polaroiders captured and interpreted the world of Mantù using Impossible instant film.
In a large three-dimensional map, Giacomo Inches, Fabio Interra, Franco Mammana, Alan Marcheselli, Carmen Palermo, Matteo Rosso and Lucia Semprebon created a collage of images and references: from the details of the fabrics up to the images of the craftsmen at work in the making of garments, from the glimpses of the city of Mantua where the collections find their inspiration, up to the the garments worn and re-contextualized in unedited versions.
In addition to the exhibition, the Impossible Partner Store Maranello is presenting a Pop Up Store and a set for analog instant photo shootings.
Opening with free shooting performance
APR 9, 7pm-9pm