No. 1207

Event Focus: Impossible at Hochzeitswelt Wedding Fair

Ilona Cerowska, | Nov 20, 02:48 PM

Wedding bells are ringing here at Impossible HQ – well not quite, but we are getting into the spirit after attending Germany’s largest wedding fair – Hochzeitswelt. The fair saw a record number of visitors with 12,000 attendees over the weekend, many of whom dropped by the Impossible stand looking for a way to make their wedding unique.

Nina Schandock, Head of Accounting an Administration, credits her daughter Sophie with the idea of Impossible making inroads into the wedding market, “She mentioned to me that taking instant photos at a wedding, using refurbished Polaroid cameras or the Impossible Instant Lab would be fantastic and that people would love it. She was completely right, as the “to be married” couples were highly impressed and eager to find out more about analog photography.

Nina explained “We gave the visitors plenty of good examples of how they could integrate instant photography into their own wedding, for example putting cameras on the tables and letting the guests take their own photos, getting the guests to be creative and fill the guest book right away, or more interactive ideas, such as display boards or washing lines where you can “Find you name and replace it with an instant photo.” Couples could even send out “Save the date” Instant Photos with a magnet to make sure no one forgets their special day. Along the same lines, you could send out invitations or Thank you cards and use our Impossible postcards for it. We had lots of ideas for the crowd and they were all amazed!

Attendees showed lot of enthusiasm, particularly those who were looking for a way to add a more personal touch to their wedding. A serious advantage spotted by many of the guests was the immediacy of instant analog photography – instead of waiting weeks or indeed months for the official wedding photography to come through, you can have photos directly in your hands.

Our new Gold and Silver Round frame films certainly suit a more traditional wedding, but the sheer number of options available means that there is really something for every taste and every kind of celebration.

If you’ve captured your own wedding on Impossible film please share your images with us on the Impossible Gallery!

No. 1202

8 X 10 Portrait Series: Massimiliano Muner 'Laugh'

Amy Heaton, | Nov 14, 08:54 PM

'Laugh' by Massimiliano Muner

The series of portraits ‘Laugh’ (2014) is the first project from Impossible pioneer Massimiliano Muner which deals with the human figure, as opposed to the rhythmically decomposed pictures of pop icons which typically characterize his work.

In his works Flag Series (2011), Pop Art Revisited (2012), Heaven (2013), Massimiliano Muner used to decompose and recompose every picture with rhythmical cuts that play with the time of the image, dilating and accelerating it, but always sticked to instant photography. In ‘Laugh’, Massimiliano Muner works with the female figure, placing his model Marta Melle on a black background with a neat and very classical result, obtaining five portraits of the same subject using a 8×10 instant film and a view camera.

The irregular haze reveals images which are static and, at the same time, soft and elegant. In this series the surfacing of a smile is observed like a bird’s taking off: initially still, folded up; then an uncertain dimple and the wings are spreading; a dash and gravity is defeated. The delicate distension of her lips develops into a smile with a certain degree of irregularity. Keeping track of all the instants that precede this distension is for Massimiliano Muner a way to hark back, more loosely, to his pictoral composition.

“Taking pictures using a larger Impossible film has really been a great experience for me, not as great as that I had when I used a Polaroid for the first time – quite late, in 2008 – but it did amplify the emotion I got back then. Composing an image behind such a large ground glass was really exciting. It really is an extremely slow, meditative kind of photography, it takes a lot of internalization, much more than that required when you use common Polaroid cameras.” Massimiliano explains.

Looking at the pictures of the ‘Laugh’ series Eadweard Muybridge’s (1830-1904) experimentations and studies on movement come to mind, his birds on black background in particular, flying on paper regardless of the orthogonal lines of measure. In ‘Laugh’ it is not the feathered wings of a bird that spread from frame to frame but lips, teeth and eyes; what we see is not a bird taking off but a glance widening up, timidly at first but then openly. The succeeding pictures enclosed in this juxtaposed composition stretch time and interconnect, since narration is in the sequence that lingers on kinematics, not in the single photo.

Smiles shine their light in a moment and usually the accumulation of energy that precedes them is neglected. This is not the case. Massimiliano Muner here concentrates on the act of smiling and then on its reverberation on the face. The white line of the teeth is an instantaneous flash of light piercing a flat intact surface revealing a flick, a glance, a world and its story. In this regard a smile is like a picture: light and movement. Massimiliano Muner isolates these fundamentals and plays once more with the intrinsic time of the image without intervening with cuts on the sweetness of the depicted female face.

“I want to thank Marta Melle for modelling for these pictures, Ennio Demarin for his technical assistance and Margherita Pevere for her analytical work.”

For further information on Massimilano’s works you can visit his website. If you happen to be based in Italy—Trieste to be precise—you can take part in a creative techniques workshop with Massimilano himself this weekend Saturday 15th November. Full details can be found on our calendar.

No. 1195

Impossible Walk: Fall of the Berlin Wall 25 Year Anniversary

Amy Heaton, | Nov 6, 07:23 PM

Berlin by zuzana

As you may already know our Impossible HQ is based in Berlin, and this week is a historic one in the city’s 2014 calendar as it marks the 25th anniversary of the most significant event in recent German history: the Fall of the Berlin Wall.

To commemorate this there will be various exhibitions and events taking place across the city, and one of the main highlights begins this weekend — whereby thousands of illuminated balloons will be temporarily built up to trace the course of the former Berlin Wall.

To the sounds of Beethoven’s Ninth Symphony at both the Brandenburg Gate and six other locations across Berlin, the white balloons will be released into the skies on the eve of the 9th November, commemorating the peaceful revolution of 1989.

The official tourist board for Berlin states, “Berliners and visitors are invited to stroll along the course of the Wall to remember the extent of the former division. At Bornholmer Straße (9.11 only), Mauerpark, Berlin Wall Memorial and Documentation Centre, Brandenburg Gate, Potsdamer Platz, Checkpoint Charlie and East Side Gallery gathering spots, there will be information pavilions (open from 9.30am-10.00pm each day), guided tours, souvenirs, viewing platforms, catering and collages of historic images shown on giant screens. There will also be guided tours along the lighting installation each day of the weekend.”

If you happen to be in Berlin this weekend, join us in capturing the celebrations on Impossible film, and upload your images to the Impossible Gallery. We will be showcasing some of our favorites throughout the week via our twitter pages!

For more information about the official commemorative events, exhibitions and gathering spots take a look at the Visit Berlin website.

No. 1186

Impossible's Analog Travelog - Ale Di Gangi in Sicily

Amy Heaton, | Oct 28, 06:36 PM

Lunch on the Beach - Ale Di Gangi

Welcome back to Impossible’s Analog Travelog! In this series, we showcase fantastic Impossible photos taken on voyages the world over. This entry comes from Ale Di Gangi, who recently took a trip to Sicily and documented his trip using Impossible film.

“I was born and raised in Firenze, Tuscany but some of my ancestors were emigrants from Sicily—one of Italy’s most fascinating and sun-soaked regions. Having Sicilian blood running in your veins is fairly common place if you consider the history of Italian emigration around the time of the 20th century.

Sicily was ‘Caput Mundi’ way before Italy would even come to exist in the minds of its creators; a thriving land located at the centre of the western world. For many centuries, every traveling civilisation left deep marks as they passed through here but also richness and splendour. Commerce, wealth, art & culture enriched this corner of the world beyond all imagination. Many important periods of Italian history took place here, and each domination (Greek, Roman, Byzantine, Muslim, Norman, Aragonese, Spanish, Bourbon to only name a few) have left evident traces. Part of Italy since 1860, Sicily has its own distinct culture and has absorbed plenty of cultural treasures from the many immigrants who reached its shores from nearby lands.

My last trip to Sicily was in early September of this year. I have traveled there a few times before, so this time we headed to the Trapani region in the South-East quadrant, which I had only briefly visited previously. Selinunte, Marsala, Mazara del Vallo, Castelvetrano, Trapani, Erice and the islands of Favignana and Levanzo were some of our destinations – each and every one of them meant falling in love over and over again.

For this vacation I put my favorite Polaroid Impulse P camera in my bag: light, ready to use, faster than any folding camera. I thought a touch of instant retro analog would suit the temples of Selinunte well! Sadly I underestimated the high temperatures and the strength and brilliance of the Sicilian sun in early September which were mistakes that took a heavy toll. Many of my shots were plagued with bad overexposure, despite a precious frog tongue, the darken dial always set to the max and my safe backpack.

As a result, the photos you see here are all I could make of 5 different packs of 600 B&W and Color. As for the last pack of Cyan film I had, sadly, not a single shot that came out. Nevertheless, the places, the countless Baroque churches, the sights and monuments, the lovely people, the food, beautiful beaches and deep-blue waters made the trip worthwhile…even a not-so-pleasant encounter with a small jellyfish I had on a Sunday morning!

If you want my advice, forget Firenze and instead devote a few days to Sicily, it is definitely a place you should go to if you want to experience true Italian flair.”

Ale Di Gangi is Italian, in his late forties and lives in Florence (Italy) with his partner. During the week he works for “the biggest Internet company in Italy”, but in his real life is an accomplished amateur photographer with a special passion for instant analog photography. In addition to working with Impossible film he also experiments with Lomography, iPhoneography and short videos. Explore Ale’s photographer profile on Flickr and Instagram, or follow him on Facebook!

No. 1184

Visit Impossible @ London Selfridges

Amy Heaton, | Oct 27, 06:32 PM

Last Friday saw the successful launch of our first UK-based pop-up Project Space at Selfridges’ iconic flagship store where we now proudly stock a selection of classic Polaroid cameras alongside more that 30 different Impossible instant films and a gallery featuring the artwork of renowned British Polaroid photographer Andrew Millar.

Our Marketing Communications Manager, Alex Holbrook, attended the launch and chatted with a number of new and existing customers about their experience with instant analog photography, “We are delighted to be a part of what we consider to be one of the greatest department stores in the world, and feel their innovation and creativity perfectly mirrors our own. Selfridges is the clear London home for Impossible.”

The pop-up shop enjoys a prime location just below the escalators on the lower-ground floor where you can explore our specially curated selection of artfully-restored cameras and instant film materials up close and personal, as well as the opportunity to engage in creative technique workshops and explore ever-more creative ways to explore the art of analog instant photography.

If you’re based in the area, why not take a break from your daily digital routine and come to visit our team of analog instant photography experts? Bring along your own classic Polaroid model and explore the various kinds of different films, frame-types and accessories we make for it firsthand.

The Impossible Pop-Up Project Space at Selfridges on Oxford Street.